The vision of FAITC is to be the leading collaborator and trusted provider of agricultural literacy resources and teacher professional development programs.

That concept – leadership – is an interesting one in a field that’s not known for a progressive approach to collaboration, and certainly not to design. When we looked around the industry, not just in Florida but across the country, we found an invisible ceiling that seems to limit how good education resources can look, and how easy they can be to find and to use.

Florida Agriculture in the Classroom came to us to redefine that ceiling.