February 29, 2016

PHOS is a Google Partner

PHOS is officially a Google Partner! PHOS is being recognized and recommended by Google as a trusted business to manage your Google AdWords campaigns. With a new badge and awesome resources, this means a lot to our clients and us.

How Does Being a Google Partner Work?

Google is always looking to make their AdWords system more effective. So, they started a program called Google Partners. This program design lets consumers know which marketers are qualified for running effective and successful AdWords campaigns for others.

To qualify for Google Partners, PHOS fulfilled 4 requirements.

  1. We created and completed a Partners company profile.
  2. We became certified in AdWords.
  3. We met the $10,000 per 90 days spend requirement.
  4. We consistently implement Google best practices.

If a business has a Google Partners badge, you can trust they have met Google’s criteria for online marketing excellence.

What Does This Mean for Us?

Being a Google Partner means having certified employees, delivering quality customer service, and offering a competitive advantage to our clients. PHOS now has a badge to recognize our expertise in AdWords, letting our clients know we can be trusted to manage effective online campaigns.

Some of the awesome perks of being a Google Partner are being able to access great resources such as training, industry research, free certification exams, special events, and Google AdWords product updates. These resources help PHOS better serve our clients and their marketing needs.

What Does This Mean for Our Clients?

Working with us as Google Partner means you will always be working with certified analysts and account managers. PHOS has in-depth knowledge of Google AdWords and pay-per-click marketing to get you the best return on your investment. Here are some major advantages of working with PHOS:

Certified Analysts and Account Managers

If you work with PHOS, you will always be working with certified professionals to manage and analyze your Google ads and accounts. As a Google partner, PHOS is AdWords certified and consistently uses Google best practices.

Masters of AdWords

PHOS team members are well versed in all AdWords features and are capable of making the most of our client’s campaign. We can’t be a Google Partner without knowing how to use AdWords effectively.

Profitability and Customer Service

When you are a Google Partner, Google ensures profitability and customer service through quality scores. A high-quality score signifies a lower cost per click and a higher ROI for the client. Google can check to make sure PHOS is providing optimal services to our clients by looking at conversion rates, client retention, and whether or not we are maximizing your AdWord campaign.

Competitive Advantage

Our clients can receive a competitive advantage with Google’s beta features. This means that if you are working with PHOS, Google’s new feature applications will be available to you before the general public. These features will be available to use for one year before the rest of your competitors. Imagine that!

Guaranteed Testing and Innovation

As a Google Partner, PHOS is required to prove that we are actively testing ads to attract the greatest amount of traffic to our client’s site. Google also checks our work to make sure we are using various keywords and messaging to optimize online campaigns.

Learn more about PHOS and our services by checking out our website or giving us a call!

Brandon West

Brandon West founded PHOS Creative at the age of 26 out of his home office. A strategy-first digital marketing agency headquartered in Florida, PHOS’ growth and culture have been highlighted in the Inc. 5000, Gator100, Florida Trend Magazine, and the Best Christian Workplaces Institute.

Author of It Is Not Your Business to Succeed, Brandon has shared his insights on over seventy stages, addressing topics such as purpose-driven leadership, people-first culture, business as a ministry, authentic branding, and inbound marketing.

Away from his desk, Brandon enjoys dating his wife, mostly losing to his sons at board games, playing guitar and piano, exploring underwater caverns, and pastoring leaders at Salt Church and in the marketplace.