A website represents a digital storefront for your business. Your customers are increasingly going to the internet first to research and select a business for their needs. If your website is unreliable, outdated, untrustworthy, or not showing up in search results, you’ll miss out on potential customers.
Read more to learn how PHOS can help your business transform its digital presence with website design and development services.
Why Your Gainesville Business Needs a Trustworthy Website
In an age of distrust, potential customers are going to be more critical of your brand and website. If your website isn’t actively building into trust, you won’t stand a chance against the scrutiny.
We believe that an organization only needs two things to succeed online: trust and awareness.
Investing in a strong brand and website actively builds trust online and increases the likelihood of someone trusting your organization with their business.
LEARN ABOUT TRUST AND AWARENESSOur Website Services
Verbal Identity Creation
Before we can begin constructing your website, we’ll first uncover what your brand needs to communicate and how to do that. Your verbal identity will then inform your visual identity and your website’s content.
Moodboarding
Next, our designers will produce visual directions that your website could go in. Moodboards represent the fonts, colors, visual inspiration, and overall feel of your website design. Once a moodboard is selected, we’ll begin mapping out the final design of your website pages and content.
Website Goals & User Groups Discovery
With the visuals sorted, we can begin defining who will be using your website and what their goals will be. This information will allow our Marketing team to map out the key user journey that the website will need to support as well as what information needs to be present.
Sitemap Creation
A sitemap will serve as the blueprint for your website’s content informed by your users’ journeys. Sitemaps also ensure the most important information is found easily and in the correct hierarchy. This not only helps your users get the most out of your website, but it also makes sure search engines rank your website.
Custom WordPress Site Development
Our websites are built on the WordPress CMS platform using our own custom framework. WordPress is one of the most trusted and easy-to-use website platforms available.
Desktop & Mobile Functionality
We design and develop websites for all of your users and their preferred ways of accessing the internet. Our designs are responsive, making them usable and beautiful on desktops, mobile devices, and tablets.
Content Development & Migration
Your website shouldn’t just look great, it should also serve to communicate key messages and information about your organization, services, and how to take the next step. We’ll determine what content you already have to migrate and what content needs to be written, which is informed by our sitemap.
LEARN ABOUT OUR CONTENT SERVICESSearch Engine Optimization
Having a high-ranking website is often just as important as having a great-looking website. We ensure both of those exist with our website designs. Using search engine optimization (SEO) best practices throughout the entire website design process, you can rest assured that your website will be positioned well to rank once launched.
LEARN ABOUT SEO SERVICESWebsite Accessibility
Websites should be accessible to all. All of our websites adhere to all WCAG 2.0 AA standards that we actively design and develop for. Ensuring that your website meets ADA standards is a priority for us.
Explore What Your New Website Could Look Like
LET’S CHATPARTNER WITH OUR TEAMWhat You Can Expect from Our Web Design Agency
We don’t have a cookie-cutter approach to website design. When you build your website with PHOS, you’ll receive a custom website that is built to highlight your brand and specific user needs. We don’t build websites from a template, so you can rest assured that your website will be one-of-a-kind.
There’s an important balance between functionality and beauty that our websites achieve. We know that a stunning website stands out and communicates a ton of trust. But we don’t sacrifice the ability to use your website easily or rank in search results for the sake of design. You’ll receive a website that looks great and grows your business.
Website projects can take a few months to complete depending on the complexity of the project. Because of this, we want to ensure that you enjoy partnering with us for an extended period of time. Through consistent communication with your dedicated project manager and transparent timelines, you’ll have peace of mind throughout the entire process.
We just had our website redesigned and developed by PHOS Creative, and the experience was incredible.
Soly Schrack
Comfort Temp Heating & Air
About PHOS Creative
We have proudly been headquartered in Gainesville, Florida, for over a decade. In that time, we have served hundreds of Gainesville businesses with branding, website design and development, consulting, digital marketing, photography, and videography.
But we exist for a greater purpose. Our vision is to launch 30 care centers for women and children affected by extreme poverty and sex trafficking by 2030. Partnering with PHOS means you are directly contributing to this vision.
See Our Why