Digital Marketing for Home Service Providers

Gain and retain more customers for your business

For years, home service providers were able to grow their business simply by providing excellent customer service that resulted in word-of-mouth referrals. While businesses could rely on word of mouth to bring in the majority of leads in the past, we’re now living in an age of growing distrust and increased competition online. Home service providers must pivot their marketing strategy.

At PHOS, we’ve helped home service providers build into their brand’s trust, develop strong awareness funnels, and drive increased revenue. We’ve done this for industries such as:

Roofing

Pest Control

Home Construction & Remodeling

HVAC

Landscaping

Tree Service

Well Pump Repair

Why Should I Work with a Home Service Digital Marketing Agency?

Working with a home service digital marketing agency means that you can multiply your team, expertise, and results for the same costs, if not less, than if you were to hire one internal team member to own marketing.

With PHOS, you’ll work with a team of marketers, designers, web developers, copywriters, and project managers to lead and execute your strategy. Collaboration between our team and yours means your marketing efforts will be multiplied.

Our Proven Process: Trust & Awareness

Home service organizations need two things to succeed online: trust and awareness. PHOS specializes in both.

Your target audiences need to know you exist, and they need to feel good about working with you. Our proven process for building trust and awareness that ensures your marketing investments maximize your returns.

LEARN ABOUT OUR PROCESS
Home roofing project

Home Service Marketing: What We Do

Local Search Engine Optimization (SEO)

Staying competitive on search engines is critical for home service providers. You’ll need to beat out competitors—local and national brands—to connect with customers who need your services. Our local SEO experts will identify competitive keywords to target, run SEO audits of your website to make improvements, and manage local listings to rank high in search results.

LEARN MORE ABOUT SEO

Google Local Service Ads (Google Guaranteed)

Pay-Per-Click (PPC) Advertising

Reputation Management

Social Media Marketing

Email Marketing

Recruitment Marketing

Earn More Trust with Your Customers Online

Effective digital marketing strategies are fueled by trustworthy brands. If you invest in marketing but neglect your brand, you’ll be wasting precious time and resources. An unreliable brand or an untrustworthy website will turn potential customers away and erode trust within your current customers.

Website Design for Home Service

Your website is the main hub where your customers can learn more about your services and how to contact your team. Slow, outdated, and unreliable websites do more harm than good. Instead of turning your customers away, invite them in with a strong, user-friendly website that supports your marketing efforts.

LEARN ABOUT OUR WEBSITE SERVICES

Branding Your Business

An organization’s brand is so much more than its logo. Our Creative team takes the time to understand the integral parts of your organization, culture, clients, and mission to create or refresh your brand. Our branding services include:

  • Logo Design
  • Print Collateral
  • Graphic Design
  • Digital Advertising Assets
  • Social Media Moodboards
LEARN MORE ABOUT BRANDING

Photography & Videography

For home service providers, customers want to know who will be in and around their homes. Investing in photography and videography allows your customers to meet you before they call you.

With digital trust at an all-time low, custom photography and videography for your company is a must-have for building trust online.

Comfort Temp work van

Their skills and communication are both out of this world!

SOLY SCHRACK

Shingle roof on a grey stone home.

The inbound marketing they are doing for us is amazing.

Caleb Stauss

Pest control technician spraying around a brick wall.

I look forward to growing more and more with PHOS!

Their skills and communication are both out of this world!

SOLY SCHRACK

Comfort Temp Heating & Air

The inbound marketing they are doing for us is amazing.

Caleb Stauss

Big D Roofing

See the Work

I look forward to growing more and more with PHOS!

Clint Miller Exterminating

Grow Your Home Service Organization

Ready to grow your business? Submit the form below, and our team will reach out to chat about how we can help.

Schedule Exploratory Call

Name(Required)
Would you like to sign up for our monthly email newsletter?(Required)
This field is for validation purposes and should be left unchanged.